A social media network formula for artists

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By now you should have an understanding of the purpose of having visibility element in your overall art marketing strategy and the importance of visibility to artists in particular. Because we don’t own store fronts and most of us are the only people employed in our business ,we need to have some … [Read more...]

Social Proof in Real Time

Found on  Chris Brogan's feed this morning...an excellent example of how social media and Twitter specifically can be used by businesses in the LA Times. Watch the video and read the article it is social proof that the opt-in/permission based techniques now being implemented work far better than … [Read more...]

A Different Look at Creativity Part III: choosing the marketing ingrediants

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Welcome to part 3! This rather short segment takes the separate needs of Creator,Makers and Producers and matches up with the  Social Media channels that will best help them accomplish their goals. In the next and final installment of this series we will take a look at how these tools can best be … [Read more...]