One of the primary ways in which businesses and the people who operate them become successful is through self investment. Nothing could be more important than owners of of small businesses to invest in the tools and training they need to successfully operate and grow their business to the level that matches their vision. Self investment takes many different forms from education to owning the tools that will make work easier.
In the case of artists, self investment can be owning and using a computer, knowing how to navigate and use the Internet, hiring a professional to photograph jury images and hiring a professional to build a web presence that supports the quality of their work.
Short cutting self investment is noting short of taking a gun and shooting yourself in the foot. So here is what we talked about this subject over the past year: